A scrollable gallery lifted conversions 5.8% for an activewear brand.

On mobile, tease a clear preview of the next image in your product gallery.

Even when shoppers know more images are there, most don’t engage with mobile galleries.

For one activewear brand, that meant key technical selling points (like seams, stretch, breathability) were going unseen.

So we tested a subtle shift:

We adjusted the layout to show a clear peek of the next image, just enough to spark curiosity.

The result? A 5.8% lift in conversions.

Here’s what changed:

The gallery preview hinted there was more to see, prompting visitors to swipe.

Instead of relying on tiny dots and arrows, the layout used visual cues to pull shoppers in.

They didn’t need to guess. They just started scrolling.

✨ Takeaway: When visuals sell the product, your layout should tease what’s next, not hide it.