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Have high-praise from the experts? Here’s how to use it.

Identify your highest-impact reviews and feature them on the homepage to command attention & convert.

Why you should test value proposition placement – not just content.

Position anything unrelated to your product (ie: charity messaging) below Buy Box details to eliminate distraction.

Reviews high on the homepage boost conversions for new customers.

For large catalogs, make specific product reviews the first thing new customers see on the homepage to boost credibility and trust.