The Blue Stout Blog

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CASE STUDIES Mad Rabbit

Positioning Mad Rabbit for Hyper Growth

CASE STUDIES BruMate

BruMate: Optimizing for Conversion

CASE STUDIES Speck

Migrating Speck to Shopify Plus

Case Studies Mad Rabbit

Positioning Mad Rabbit for Hyper Growth

Case Studies BruMate

BruMate: Optimizing for Conversion

Case Studies Speck

Migrating Speck to Shopify Plus

Latest

Retention

How to find the first purchases that lead to repeat customers.

Compare what all customers buy first with what repeat customers buy first. Look for products that show up more often among the customers who come back.

Retention

How to build automated messages that work as one sequence

Map every automated message triggered by the same customer action on one timeline. Then give each message a different job.

Retention

How to prevent sending emails to the wrong customers

Add a suppression check before every campaign: Who should definitely not receive this message?